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Education
View From My Chair
How-To
Ask the Experts
Hair
Color
Cut
Extensions
Styling
Texture
Barbering
Nails
Skin
Products
Hair
Men's
Skin
Nails
Beauty News
Business
Trends
International Beauty Show
Resources
American Salon Academy
Podcasts
Playbooks
Contest
Partner Insights
Reports
Email Courses
Webinars
Events
Subscribe
American Salon
IBS
American Spa
IECSC
SPATEC
SIBEC
Advertise
Study
Business
Study: Creators Most Trusted Source for Beauty Recommendations
Even when compared to traditional sources, Gen Z and Millennials prefer creator content over retailer websites, social media ads and celebrities.
American Salon Staff
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